Beyond Enterprise 2.0

Article Abstract:

Erik Brynjolfsson, the Director of the Massachusetts Institute of Technology Center for Digital Business, and Andrew P. McAfee, associate professor of business administration at the Technology and Operations Unit of the Harvard Business School, talk about the developments of electronic commerce as a means of doing business.

Executive changes & profiles, Officials and employees, Interview, Massachusetts Institute of Technology, Harvard University. Graduate School of Business Administration, Brynjolfsson, Erik, McAfee, Andrew P.

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Applying (and resisting) peer influence

Article Abstract:

Peer influence in an organizational setting can be costly to a business especially when it is the manager or other key personnel affected by peer pressure. Details on how managers can effectively apply peer pressure and channel it to useful practices are discussed.

Analysis, Peer pressure, Report

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Leveraging the power of intangible assets

Article Abstract:

The use of information technology to manage intangible assets and intellectual property by companies are discussed.

Management dynamics, Licenses, Patents & Trademarks, Information Systems & Theory, Management, Usage, Information technology, Technology application, Intellectual property, Company business management, Intangible property, Intangible assets

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