Beyond correspondence? Metaphor in organization theory

Article Abstract:

The extent to which the correspondence approach represents a fundamental departure from conventional perspectives, the types and categories of metaphor that are utilized in organization theory, and the treatment of the two approaches as complementary are explored. It is seen that the production and consumption of metaphors can be conceived of as a social process where the producer and the consumer are two different people and the two approaches are complementary as they both contribute to organizational theorizing.

Business letters, Commercial correspondence

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Beyond compare: Metaphor in organization theory

Article Abstract:

The existing perspectives of organizational theory are flawed and misguided in assuming that metaphor could be explained with the so-called comparison model, despite the increased salience of metaphor in the theory. An alternative model of understanding, the domains-interaction model, is outlined suggesting that metaphor involves the conjunction of whole semantic domains in which a correspondence between terms is constructed and where the resulting image and meaning is creative.

Management-Creativity, Influence, Business creativity, Metaphor

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Metaphor in organization theory: Progress and the past

Article Abstract:

A conceptual debate and development is stimulated around the role, impact and uses of metaphors within organization theory to break the mold of the comparison model. The metaphors are identified by conceptual mappings that are aligned and are then built up through the projection of further structure that is completed and can be dynamically manipulated revealing that the between-domains distance must be fairly large for a metaphor to be apt and effective.

Organizational effectiveness, Organizational change

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