Building a winner from scratch
Article Abstract:
Six entrepreneurs and how they made their start-up companies into major franchisers are presented. The franchisers are Dunkin' Donuts and Baskin Robbins, Kwik Kopy Printing and six other businesses, real estate firm RE/MAX Intl, Wendy's Intl, car painters Maaco Enterprises, and commercial cleaners Jani-King Intl.
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1997
User Contributions:
Comment about this article or add new information about this topic:
New strategies for growth
Article Abstract:
New innovations in franchising include two companies sharing the same site, such as Dunkin' Donuts and Baskin-Robbins USA Co. This is known as dual branding or brand bundling. Several franchises that have used new techniques to boost sales are profiled.
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1996
User Contributions:
Comment about this article or add new information about this topic:
Why franchisors look abroad
Article Abstract:
Franchisors are increasingly seeking overseas markets due to a variety of factors such as saturation of domestic markets and relaxed trade regulations. Methods franchisers use to set up businesses overseas are discussed.
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1995
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: Choosing a franchise. Survival tactics for retailers. Finding the right franchisee
- Abstracts: Zip drive revives a maker of storage devices. A new drive for portable storage. New ways to store backup copies to celebrate file clean up month
- Abstracts: Awaiting CD-ROM's under the tree? A nice fruitcake might be better. Children's software gets inflated grades