Consumers' moral philosophies: Identifying the idealist and the relativist
Article Abstract:
Three socioeconomic and demographic variables that are intricately associated with cognitive moral development (CMD) are investigated. Chi Square Automatic Interaction Detection (CHAID) is used to highlight the importance of considering the interactive effects of these variables on consumers' moral philosophy.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2005
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Organizational and individual learning in the sales force: an agenda for sales research
Article Abstract:
The relation among the attempts to establish learning and sales force management is shown. The propositions relating to the various organizational and individual variables to organizational and individual salesperson learning are presented.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2003
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Strategic alliances in international distribution channels
Article Abstract:
International strategic business alliances and its effects on overseas product distribution channels are discussed.
Publication Name: Journal of Business Research
Subject: Business, general
ISSN: 0148-2963
Year: 2006
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