Content will be king when the bubble bursts
Article Abstract:
Issues raised by the merger of AOL and Time Warner are discussed. It is argued that the internet boom is about the expansion of software, hardware and distribution services, with the content providers receiving the ultimate benefit.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2000
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Local inspiration can win global rewards
Article Abstract:
Issues are presented concerning the importance of a sound marketing strategy for the successful launch or operation of services or products. The effect of globalization on business marketing strategy is discussed.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2000
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What is the RBA really up to?
Article Abstract:
Issues concerning the monetary power behind the Reserve Bank of Australia and the government's demand in lowing inflation using bank management are discussed.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2001
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