From generic strategies to value for money in hypercompetitive environments
Article Abstract:
The value for money (VFM) strategy is viewed as the best approach to achieve corporate success in hypercompetitive environments. VFM combines the generic strategies forwarded by Porter (1980) but allows for a strategy saturation point. It combines elements of cost leadership and product differentiation strategies, an approach which is appropriate for markets where hyper-competition dominates. The two-strategy approach employed by VFM requires that the generic characteristics of the cost leadership and product differentiation should be open to questioning and a 'tied-competition' should be created at a different production stage.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 1996
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When necessity becomes a virtue: don't get too cynical about strategy
Article Abstract:
Both rational and non-rational behavior have a role to play in business decision-making. Strategic management theories are discussed, including: rational comprehensive, 'muddling' through, and logical incrementalism. Typical management activities addressed in application of these theories are: goal setting; design of the organization; and implementation of motivation, leadership, power, communication, and control.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 1987
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Value chain analysis and competitive advantage
Article Abstract:
Value chain analysis can be a valuable strategic planning method. Value chain analysis can assist a company to identify its competitive advantage sources.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 2001
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