How a confection became a trendy fashion accessory

Article Abstract:

In 1997, sales of breath mints increased 19% in food, discount, and drug stores. Breath mint sales rose to $288 million in those stores. This figure does not include convenience-store sales. It also does not include high-end store sales. The supposed reason for the boom in breath mint interest is that the confection takes the place of cigarettes. The mints have become a social ritual object and a trendy fashion accessory.

Comment:

Breath mints have become a social ritual object and a trendy fashion accessory

Industry Market Data, Nonchocolate Confectionery Manufacturing, Other Candies ex Chocolate, Candy

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Kellogg says profit fell 13% in period; cuts year forecast

Article Abstract:

Kellogg Co. posted earnings for the second-quarter of 1998 that were lower than expected. The company also announced that its 1998 profits will fall by 15% due to a expensive marketing campaign. Kellogg posted 35 cents per share in quarterly earnings. During the same period in 1997, the company posted 39 cents per share in earnings. Kellogg's net income dropped 13% to $143.2 million.

Comment:

Posted earnings for the second-quarter of 1998 that were lower than expected

Sales, profits & dividends, Cereal Preparations, Breakfast Cereal Manufacturing, Breakfast cereals, Kellogg Co.

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Quaker raises cereal prices and cites product improvements, ingredient costs

Article Abstract:

Quaker Oats Co. is raising prices on its ready-to-eat cereals and trademark hot items.The company blames ingredient price increases for the increase, as well as product improvement. Other cereal companies have also raised prices.

Comment:

Is raising prices on its ready-to-eat cereals and trademark hot items

Grain Mill Products, Grain and Oilseed Milling, Quaker Oats Co., Grain products

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