Media companies adding Web cachet; powerhouses hold some new cards

Article Abstract:

Three traditional media giants are leading the charge to increase their Internet assets, knowing that they hold an advantage against many of the numerous Internet start-ups due to the fact they already have the so-called content with online potential. Time Warner, Walt Disney and CBS are leading the way in cross-promoting their products. So far these deals have not caused any major rise in these companies' stock prices, but analysts believe they will in the near future. Time Warner plans to merge its Columbia House, the record club it owns with Sony, with online music store CDnow. Time Warner will own 37 percent of the new company. Time Warner plans to focus on hub sites for target audiences, combining related periodicals with links to Web sites of its other properties, such as CNN.com and WarnerBros.com. Last year, Disney acquired about 42 percent of online search service Infoseek, and then created its own portal, the Go Network. The company just announced plans to buy the rest of Infoseek and merge all of its Internet holdings into a new company it will control, Go.com. CBS's strategy has been to tap into existing Internet-based businesses, buying positions in several specialized companies.

Television Broadcasting, Marketing procedures, Television broadcasting stations, Mail Order Houses, Electronic Shopping and Mail-Order Houses, PRINTING AND PUBLISHING, Catalog and mail-order houses, Printing & Publishing, Television broadcasting industry, Marketing, Mass media industry, Time Warner Inc., Mail-order industry, Mail order business, Company internet strategy, Walt Disney Co., Columbia House, DIS, CBS Broadcasting Inc., Infoseek Corp., SEEK

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Two Web sellers of CDs, tapes plan to be duet

Article Abstract:

Online musicstore rivals CDNow Inc. and N2K Inc. plan to merge and plan to hold their own against Amazon.com. The company's new name will be CDNow. One shareholder of N2K has already filed a lawsuit; several top employees of the firm have left because of the merger. One tough decision for the two to settle on was the background color of the new Website, black or white. Amazon may be selling Prozac along with books and music, but CDNow says it will be true to its music.

Comment:

To merge with rival CDNow Inc. in $522 million deal

Asset sales & divestitures, Acquisitions & mergers, Database Vendors, Information retrieval services, Musical instrument stores, Music Stores, Musical Instrument and Supplies Stores, Database industry, Retail industry, Retail trade, Abstract, Music industry, N2K Inc.

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