Spreading the word: quality

Article Abstract:

Dr. J.M. Juran, Chairman Emeritus of the Juran Institute, was awarded the National Medal of Technology by Pres Bush. Juran developed many of the principles of Total Quality Management (TQM). Juran will be featured in the first satellite seminar on TQM offered by the US Chamber of Commerce.

Analysis, Achievements and awards, Total quality management, Juran, J.M.

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Ties that bind: wise small-business people aim for long-term relationships that benefit both buyer and seller

Article Abstract:

Small business owners who emphasize building relationships with customers realize a range of benefits. Customers tend to return and they recommend the business to others. Techniques are described that several businesses use to foster customer loyalty.

Customer Relations, Case studies, Cover Story, Small business, Customer satisfaction, Public relations, Franchises, Bibliography

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Hitting the bull's eye.

Article Abstract:

James D. Easton Inc manufactures aluminum sporting goods equipment for team and individual sports. Owner James L. Easton claims the company ranks fourth in the sporting goods market with 1,000 employees and annual sales of about $120 million.

Aluminum extruded products, Management, Company Profile, Sporting goods industry, Easton, James L., James D. Easton Inc.

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