Westpac's web revolution
Article Abstract:
Westpac Banking Corporation will introduce a new computer program in July 2000, enabling it to record customers' habits and preferences and then target its services accordingly. The effect of this and other marketing strategies is discussed.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2000
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The prized Colonial boy
Article Abstract:
Issues are presented concerning the acquisition of Colonial Group by Commonwealth Bank for 8-billion Australian dollars in March 2000. The success of the Colonial First State Investment Mangers is discussed.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2001
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Superstar performers
Article Abstract:
A survey of the leading Australian companies is presented. In particular fifty top performers in terms of shareholder value are examined.
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2001
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