Would you pay a price for mobility?
Article Abstract:
Cellular telephone shoppers can take several measures to determine whether they would benefit by converting from land lines. First, land lines are less expensive for making local calls because cellular phone rates are the same for local and long distance. Second, users who have specialized calling needs may find more attractive alternatives to flat-rate plans. Third, analog cellular service may leave users vulnerable to security problems. By contrast, digital cellular phones are touted by companies as providing excellent security. Fourth, digital cellular phones can offer savings to land-line optional services such as caller ID, voice mail and a pager. Fifth, land lines are a better option for users who value technical quality. Shoppers also should determine their montly log time and favorite call destinations before choosing from numerous service packages.
Publication Name: The New York Times
Subject: Business, general
ISSN: 0362-4331
Year: 1998
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Strategic innovation at the base of the pyramid
Article Abstract:
The strategic innovation practices of four companies in China, India, and the Philippines were studied. Strategic innovation at the bottom of the pyramid must deal with product affordability, acceptability, availability, and awareness.
Publication Name: MIT Sloan Management Review
Subject: Business, general
ISSN: 1532-9194
Year: 2007
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The five stages of successful innovation
Article Abstract:
The effect of the definition of the process of innovation on the rise in the future value of companies is described.
Publication Name: MIT Sloan Management Review
Subject: Business, general
ISSN: 1532-9194
Year: 2007
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