Chrysler's storied Hemi motor helps it escape Detroit's gloom
Article Abstract:
DaimlerChrysler AG in the United States is racking up big profits and market share with the sale of the Hemi engine, a powerful V8 engine, in its passenger cars. A clever marketing campaign asks "That thing got a Hemi?" DaimlerChrysler AG posted operating profit of $1.9 billion for 2004, compared with a loss of $685 million for 2003.
Publication Name: Wall Street Journal. Europe
Subject: Business, international
ISSN: 0921-9986
Year: 2005
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GM-Renault-Nissan wouldn't be easy, past auto pacts show
Article Abstract:
Regie Nationale des Usines Renault of France, Nissan Motor Corp. of Japan and General Motors Corp. of the United States may be considering negotiations for an alliance. A similar automobile industry acquisition, DaimlerChrysler AG experienced profit breakdowns, infighting and did not create the synergies that were hoped for.
Publication Name: Wall Street Journal. Europe
Subject: Business, international
ISSN: 0921-9986
Year: 2006
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VW's bid to graduate to the luxury class teaches it hard lesson
Article Abstract:
Volkswagen is finding customer resistance to its attempts to increase the prices of its popular Golf model via features upgrades.
Publication Name: Wall Street Journal. Europe
Subject: Business, international
ISSN: 0921-9986
Year: 2004
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