Fresh, but not so obsessed

Article Abstract:

Great Atlantic and Pacific Co Ltd (A and P) Pres Bill McEwan has challenged customers to visit one of their stores and experience for themselves the truth in the firm's Fresh Obsessed advertising campaign. While the produce section of a Dominion store in Thornhill, Ontario, seemed to support A and P's advertisement, goods marked with a best-before date on clearance carts as well as goods at the cereal and the delicatessen sections put doubts on the merits of the advertisement.

Supermarkets and Other Grocery (except Convenience) Stores, Grocery Stores, Great Atlantic and Pacific Company Ltd.

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The devil in the details

Article Abstract:

The door-to-door marketing strategy of energy utilities in persuading consumers to sign in contracts is discussed.

Forecasts, trends, outlooks, Regulation and Administration of Communications, Electric, Gas, and Other Utilities, Management dynamics, Utilities Programs-Total Govt, Management, Forecasts and trends, Market trend/market analysis, Public utilities, Company business management, Customer relations, Door-to-door selling

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Spin the bottle

Article Abstract:

The marketing strategies applied by Liquor Control Board of Ontario to promote French wine are presented.

Wines, brandy, and brandy spirits, Wine & Brandy, Wineries, Distilled and blended liquors, Wine, Beer, Wine & Liquor, Whsle, Beer, Wine, and Distilled Alcoholic Beverage Wholesalers, Alcoholic beverage industry

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