Living the life
Article Abstract:
Success of southasianlife.com, a website created by Raaj Brar to bring Canada's South Asian community together, and its popularity among advertisers, are discussed.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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Make the leap
Article Abstract:
The process of marketing in multicultural societies is discussed.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
User Contributions:
Comment about this article or add new information about this topic: