MODICARE BEING RECAST, TO FOCUS ON MARKETING

Article Abstract:

Modicare, the direct marketing company of the Modi group, is embarking on a restructuring exercise to expand its marketing net work and develop new channels. The company, which currently develops and markets products, has decided to entrust products and product development to proposed joint ventures. The company is negotiating with three foreign companies to form joint ventures for undergarments, herbal cosmetics and food supplements. All the new companies are to be 50:50 ventures. (khr)

Comment:

Embarks on a restructuring exercise to expand its marketing network and develop new channels

Mail Order Houses, Electronic Shopping and Mail-Order Houses, Mail order business, Article, Modicare

---

KICL ON CONSOLIDATION COURSE, TO FOCUS ON AGRI-BUSINESS

Article Abstract:

Kothari Industrial Corporation Ltd (KICL), a member of DC Kothari group, has decided to focus on agro-business. The move is part of KICL's consolidation operations. KICL also intends to focus on tea, coffee and fertiliser. KICL incurred losses in 1997-98 due to poor performance of its textile business. It has sold its first mill at Coimbatore in early 1998. It is on the look out for buyers for the other two mills at Coimbatore and Adoni. (gs)

United States, Chemicals & Allied Products, Chemical Manufacturing, Chemicals, Kothari Ltd.

---

MODICARE TO BRING OUT ESSENSUAL

Article Abstract:

Modicare plans to launch a new range of personal care products under the brand name of Essensual. The range includes a shampoo plus conditioner for normal, dry and oily hair, body lotion, shampoo and talc. With the launch of the Essensual range, the company now has 11 products in the personal care segment. (khr)

Marketing procedures, Toiletries, Toilet Preparation Manufacturing, Positioning, Shampoos & Conditioners, Hair care preparations, Modicare Ltd.

Similar abstracts:

• Abstracts: ESAB FOCUS ON `RECLAMATION' CAVINKARE PLANS TO DIVERSIFY, EYES FOOD SEGMENT. ESAB INDIA TO DIVERSIFY INTO MEDICAL GAS MANUFACTURE
• Abstracts: PREFERRED DESTINATION APTECH TO FOCUS ON SOFTWARE DEVELOPMENT IL&FS VENTURE CAP TO INVEST IN MANMAR TECHNOLOGIES
• Abstracts: JK TYRE PLANNING Rs100 Cr EXPANSION CEAT TO FOCUS ON 2-3 WHEELER TYRE SEGMENT
• Abstracts: TOP BANKS' MARKET CAP DIPS BY 54%. DRT TO AUCTION AGARWAL GROUP COS' ASSETS CITY UNION BANK TO SLASH NPA TO 5%
• Abstracts: COMMITTEE SUGGESTS SWEEPING MEASURES TO FIRM UP NBFCs. RBI SUFFERS Rs1,826-CR LOSS ON FCNRA DEPOSITS

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.