American Eagle strives to stay aloft with lean inventory, fashion finesse
Article Abstract:
Youth oriented clothing chain, American Eagle Outfitters Inc., thrives due to several marketing methods, of which keeping inventories low and following the current fashion trends are key.
Publication Name: Wall Street Journal. Europe
Subject: Business, international
ISSN: 0921-9986
Year: 2000
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Suit yourself: As consumers mix and match, fashion industry starts to fray
Article Abstract:
With women taking more control over designing their own fashion style, the clothing industry is finding itself struggling to follow trends instead of setting them. Likewise, retailers are having difficulty forecasting what demand will be and are therefore aiming to stock a wider variety of products rather than a few signature items.
Publication Name: Wall Street Journal. Europe
Subject: Business, international
ISSN: 0921-9986
Year: 2004
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Online clothes reviews give 'love that dress' new clout
Article Abstract:
Some U.S. online clothing retailers have introduced a service that allows shoppers to review clothing online. Online clothes shopping is beginning to increase in popularity, and the reviews not only help consumers, but have advantages for the retailers as well.
Publication Name: Wall Street Journal. Europe
Subject: Business, international
ISSN: 0921-9986
Year: 2006
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