Barney/Luvs merchandiser supports cross-promotion

Article Abstract:

Phoenix Display and Packaging designed and built a merchandise display unit for a joint promotion between Procter & Gamble's Luvs diapers and Lyrick Studios' 'Barney for Baby' products and videos. The display unit, created specifically for Wal-Mart's Action Alley, served as a one-stop shopping location for infant supplies. Each unit features graphic panels that slide into metal positions, and with each panel having two 40-second sound boxes to entice small kids to interact with the display.

Game, Toy, and Children's Vehicle Manufacturing, Sanitary Paper Product Manufacturing, Toys NEC, Disposable Diapers, Procter & Gamble Co., Toys, Lyrick Studios

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Hint Mint counter display helps build sales

Article Abstract:

Hint Mint has unveiled an innovative countertop display unit for its chocolate confections sold at Barnes & Nobles and other specialty stores. The two-tier display unit is made of heavy duty wire for stength and durability and can be tilted back for easy recognition. The display unit also has an optional header that features Hint Mint's name in elegant graphics. Display Technologies designed and built the display, of which 1,000 units have been distributed across the US.

Other Chocolate Confections, Confectionery Manufacturing from Purchased Chocolate, Chocolate candies, Hint Mint

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Pepsi/Frito-Lay Millennium Merchandiser

Article Abstract:

New Dimensions Research Corp has designed the Millennium Merchandiser used to cross merchandise Pepsi/Frito-Lay products. The fixture has an upscale look and was accepted in alltypes of corporate cafeteria and food service environment. It has helped open up a burgeoning retail channel by providing an impulse generating, cross merchandising vehicle in the food service industry.

Show & Display Fixtures, Display fixtures

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