Clinical researchers embrace PR to 'discover' volunteers
Article Abstract:
In the health care public relations sector, research volunteer recruitment is a major development. Public relations is changing clinical trial recruitment with its ability to target and provide information to certain customers.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2003
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Aging population, advanced treatments fuel healthcare biz
Article Abstract:
In the struggling public relations market, health care has been the most thriving category. Public relations professionals believe that the best has yet to come in the category.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2003
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PR firms grapple with medical expenses
Article Abstract:
The effects of increasing health care costs on public relations firms are discussed.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2007
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