Ethical sensitivity to stakeholder interests: a cross-cultural comparison
Article Abstract:
Corporate ethical sensitivity is positively affected by uncertainty avoidance, and negatively by individualism, masculinity, and power distance. Taiwanese sales agents have been shown to be more sensitive toward company and competitor interests and less toward colleagues, although equally sensitive to customers when compared with US sales agents.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2001
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Institutionalization of ethics and its consequences: a survey of marketing professionals
Article Abstract:
The details of the survey on ethical problems in marketing companies are presented. The opinions of marketing professionals on importance of ethics and job satisfaction are also furnished.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2007
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Ethical correlates of role conflict and ambiguity in marketing: the mediating role of cognitive moral development
Article Abstract:
Researchers in marketing ethics have identified the importance of cognitive moral development (CMD) in marketing ethics models. This study looks at selected correlates of role conflict and role ambiguity in marketing, especially the mediating role of CMD. Of the correlates examined, the results seem to support the existence of statistically significant relationships between CMD and role conflict and ambiguity. Implications for practitioners are provided. For example, the study could have direct implications for management personnel who have the responsibility of hiring ethical people and helping them address any role conflict or ambiguity that may arise from their job. (Reprinted by permission of the publisher.)
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 1997
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