Eyeball to eyeball

Article Abstract:

Network and cable television are ever at odds about who is gaining on whose viewership. Late 1985 figures show the networks gaining in popularity. Cable television producers feel that this is a short-term trend and that the more dynamic nature of cable television will make it the more popular choice among television viewers. Statistics quoted support each side's contentions of leadership. Cable television advertising revenues are, however, growing at a faster rate than network television's.

Cable television, Growth

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The past, present and future of barter syndication: a commentary by Ogilvy and Mather

Article Abstract:

Syndication, the rebroadcasting of network television programs by individual markets, is explained by the advertising agency of Ogilvy and Mather. The economic and management aspects of the three basic syndication formats (straight cash syndication, cash plus barter syndication, and pure barter syndication) are compared and clarified. Advertisers are purchasing more national syndication due to its cost efficiency, increased national coverage and improved viewer ratings.

Management, Syndication of television programs, Television syndication

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Salvaging syndication investments

Article Abstract:

Investors in real estate syndications that went sour are advised to carefully consider the tax consequences of specific courses of action they will take to make the most out of a bad situation. Some of the more significant tax considerations that an investor in a syndication may think about when exploring his optoins include at-risk and multiple-unit residential buildings rules, capital gains exemption, disposition and forgiveness of debt.

Real estate investment trusts, Methods, Real estate investment, Real estate investments

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