Factors affecting consumers' choice of beverages in Japan

Article Abstract:

A logit model was employed in analyzing data from a 1996 survey of the National Milk Promotion Association of Japan to determine the pertinence of consumer particular attributes on beverage consumption. The nine non-alcoholic beverages included milk, green tea, Chinese tea, juice, and coffee while attributes considered included gender, age, household size, and educational level. Results revealed that consumer attributes significantly influenced a particular group's decision to purchase specific products.

Research, Japan, Beverage industry, Food and nutrition, Consumer preferences

---

Market power in tobacco: Measuring multiple markets

Article Abstract:

The possibility that Cigarette manufacturers in the U.S. exercise monopsony power in procuring tobacco in domestic as well as international tobacco markets is investigated. Results indicate that it is monopsony rather than monopoly power that is exerted by cigarette manufacturers bolstering the postulate that they can appropriate monopsony rents inspite of the U.S. tobacco program.

TOBACCO PRODUCTS, Tobacco farms, Analysis, Economic aspects, Tobacco industry, Monopsonies, Industry sales and revenue

---

Demand for nonalcoholic beverages: The case of low-income households

Article Abstract:

Household beverage consumption is investigated using data from the National Food Stamp Program Survey conducted in the United States. The results reveal that prices provide a partial answer to the declining consumption of milk and rising consumption of soft drink.

Marketing procedures, Marketing, Company marketing practices, Consumption data

Similar abstracts:

• Abstracts: Factors affecting choice of cash sales versus forward marketing contracts. Cooperatives, statutory marketing organisations, and global business strategy
• Abstracts: Valuation and control in venture finance. Managerial incentives and internal capital markets. Convertible securities and venture capital finance
• Abstracts: Biased forecasts or biased earnings? The role of reported earnings in explaining apparent bias and overreaction in analysts' earnings forecasts
• Abstracts: Pushing in the punters: some of the newest coin pusher machines. European Union expansion goes ahead in May
• Abstracts: The effects of multifocal refractive lenses on occipital extension and forward head posture during a visual task

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.