Financial public relations
Article Abstract:
Scotland has business advisers specializing in financial sector public relations (PR) and communications, a field that can be broken down into three specialty categories: corporate communications, relations with the business community at large; financial public relations, communicating with the financial markets; and investor relations, monitoring and cultivating investors. Moorgate Public Relations Ltd's Jim Dow, a specialist in corporate communications and financial PR, states that a communications policy will heighten a company's profile and make it easier to recruit personnel, raise staff morale, and find partners for joint ventures. Citigate's Edinburgh office's P.J. Lewis advises that a personal relationship is central when choosing a financial PR adviser. Lewis advises that a firm should make its PR strategy a part of the overall business plan if it is to be a success.
Publication Name: The Accountant's Magazine
Subject: Business
ISSN: 0001-4761
Year: 1990
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The corporate lawyers
Article Abstract:
There have been many changes affecting corporate lawyers in Scotland. In 1986, the laws concerning advertising by lawyers were relaxed and now more advertising is allowed. Some lawyers are pleased about being able to advertise, but others complain that it takes time away from clients and opens the door for fraudulent claims by some lawyers. Some large Scottish firms are opening offices in London to attract English business, however, there are complications involved with complying with both Scots and English law. The recent increase in mergers and acquisitions has provided large amounts of business. Lawyers are now allowed to incorporate, but few are doing so because of the taxes.
Publication Name: The Accountant's Magazine
Subject: Business
ISSN: 0001-4761
Year: 1988
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Strategic planning for corporate success
Article Abstract:
A survey by Peat Marwick McLintock Co (PMM), which received responses from 126 companies, and a study by David Reid, Dir of Edinburgh University's MBA program, both show that Scottish companies are not using strategic planning. According to PMM partner Alan Malcolm, Scottish managers may be reluctant to make long term plans because of the expense. They are also reluctant to consult with others, or they are too busy managing daily concerns. According to Reid, developing a strategic plan involves: creating a mission statement for a company; examining a company's strengths and weaknesses; and encouraging managers to become involved in planning.
Publication Name: The Accountant's Magazine
Subject: Business
ISSN: 0001-4761
Year: 1989
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