Finn: PR could use big dose of modesty.
Article Abstract:
The ramifications of Iraq War and terrorism on global communications are discussed. Public relations (PR) professionals need to be modest about their accomplishment in shaping the public policy of the United States.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2004
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CSR and stakeholder relations: getting the message right
Article Abstract:
The role of corporate social responsibility in business organizations is discussed. The important points public relations officers need to consider to manage a company's social responsibility program are discussed.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2005
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PR pros tested on ethical reasoning
Article Abstract:
Public relations professionals will be tested on ethical reasoning by Journalism professors Renita Coleman and Lee Wilkins. The complete information on the process and schedule of the tests is presented.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2005
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