Forging a long-term PR relationship; companies discover benefits in establishing successful partnerships

Article Abstract:

Forming long-term relationships with clients is important among PR firms in order to compete with other agencies. In a study by Thomas L. Harris & Co., businesses look for the quality of work and quality of the PR agency account teams when evaluating agencies. Other criteria used to evaluate these agencies include meeting deadlines, client service, attention to detail, creativity and accurate billing. In relation to these, companies should provide a clear set of expectations so that PR agencies will be able to do their job well by meeting, or even exceeding, these expectations.

Public Relations Agencies, Public Relations, Public relations services, Management, Customer relations, Public relations firms

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Businesses take out Web insurance

Article Abstract:

Many businesses are obtaining World Wide Web insurance because of the vast array of business risks that a site can produce. Registering for a domain name, copyright infringement and slander and libel are some of the issues that have caused lawsuits for some companies. Small businesses are especially susceptible to lawsuits.

On-Line Information Services, Videotex & Teletext, Telegraph & other communications, Direct Property and Casualty Insurance Carriers, Surety insurance, Commercial Property & Liability Insur, Marketing, Insurance industry, Internet services, Small business, Contracts, Web sites (World Wide Web), Web sites, Liability insurance, Insurance, Business insurance, Insurance policies

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