Keeping the lid on bad debt

Article Abstract:

It is important to prevent debts from disabling an ongoing business and, therefore, it is often necessary to keep abreast of accounts receivable collection processes. Tips are offered by an author with a legal background, who is familiar with debt collection difficulties experienced by direct marketers. Credit card charge-backs and returned check procedures are also discussed.

Management, Debt, Accounts receivable

---

Sensing profits

Article Abstract:

Profits can be increased when companies introduce direct marketing campaigns that are based on sensory marketing techniques. The direct marketer can reach a consumer via the six senses of taste, sight, sound, shape, touch, and color. In-store retailers have an advantage over direct marketers because they can more fully appeal to the six basic senses of consumers.

Marketing, Consumption (Economics), Consumers, Sensory stimulation

---

Survival of the fittest

Article Abstract:

The U.S. Postal Service cannot become competitive and profitable, because it is a basically inefficient government monopoly. The U.S. government must cease all federal subsidies to the Postal Service. For eventual survival, the Postal Service must focus its attention on the consumer. The services's ability to handle huge amounts of mail should be improved.

U.S. Postal Service, Postal service, United States. Postal Service, Public opinion

Similar abstracts:

• Abstracts: Getting the drop on bad guys and bad debt. Getting data out of mothballs. Getting Your Vendors In Shape For Disaster
• Abstracts: Interpreting the Cable TV Rating Surveys. A Matter of Issues. Magazine Audience Measurements: Isn't It Time for a Review And Appraisal?
• Abstracts: Learning audits. The rise and rise of the information entity. Keeping control of the spreadsheet
• Abstracts: The domino effect and the supervision of the banking system. An analysis of mortgage contracting: prepayment penalties and the due-on-sale clause
• Abstracts: America thinks links and golf marketers love it. How Did They Do It? High risk advertising

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.