Study pinpoints major trends shaping news media landscape
Article Abstract:
According to a new study of the news media in 2004, there are only three sectors of the news media that are seeing audience growth-ethnic, alternative, and online media, while newspapers, network and local TV are suffering steady long-term audience declines. The eight major media trends are mentioned.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2004
User Contributions:
Comment about this article or add new information about this topic:
Study pinpoints major trends shaping news media landscape
Article Abstract:
According to a new study of the news media in 2004, there are only three sectors of the news media that are seeing audience growth-ethnic, alternative, and online media, while newspapers, network and local TV are suffering steady long-term audience declines. The eight major media trends are mentioned.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2004
User Contributions:
Comment about this article or add new information about this topic:
55 reasons for sending a press release
Article Abstract:
The list of 55 reasons for a press release is presented.
Publication Name: O'Dwyer's PR Services Report
Subject: Business
ISSN: 1043-2957
Year: 2005
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: Democrats prioritize pricing, generics and drug safety. Price controls: Preparing for the unthinkable. US biotechnology companies and foreign nationals: The changing dynamics of access to H-1B visas
- Abstracts: Study: Air Force need not rush tanker decision. Air Force seeks very light jet. Future total force plan raises air fleet size issues
- Abstracts: Emily the Strange Sinimints Cinnamon Flavored Candies. Hello Kitty Sours Sour Candies
- Abstracts: Interactivity in the electronic marketplace: an exposition of the concept and implications for research. Brand portfolio, corporate image, and reputation: Managing brand deletions
- Abstracts: Natural Sorghum Pancake Mix. All Natural Beans in Smart Pak