The impact of high-quality firm achievements on shareholder value: Focus on Malcolm Baldrige and J.D. Power and Association Awards
Article Abstract:
The conclusions of a study conducted to study the impact of high-profile quality awards on the stock prices of the award winning companies by using event study method with reference to Malcolm Baldrige National Quality Awards and J.D. Power and Associates Awards are presented.
Publisher: Sage Publications, Inc.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2005
United States, Management dynamics, Securities issued, listed, Venture Analysis, Management, Stocks, Achievements and awards, Securities, Business enterprises, Stock prices, Company business management, Company securities
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2005
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Drawing inferences about others on the basis of corporate associations
Article Abstract:
Drawing opinions about others on the basis of their brand usages, specifically environmental responsibility, in day-to-day life is examined.
Publisher: Sage Publications, Inc.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2006
Analysis, Environmental aspects, Brand name products, Brand names, Corporate social responsibility
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2006
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Comment about this article or add new information about this topic:
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