The influence of ethical climate and ethical conflict on role stress in the sales force
Article Abstract:
Several leading models of ethical decision making include factors contributing to an organization's ethical climate as significant determinants affecting ethical choice. The relationship of ethical climate to ethical conflict and role conflict is examined in a salesperson context. Results suggest that salespersons' perceptions of a positive ethical climate are negatively associated with their perceived ethical conflict with sales managers. Implications and directions for future research are provided. (Reprinted by permission of the publisher.)
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 1997
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Managing culturally diverse buyer-seller relationships: the role of intercultural disposition and adaptive selling in developing intercultural communication competence
Article Abstract:
This article examines the importance of culturally appropriate communication skills in the marketing industry, focusing on how adaptive selling behaviors can create successful relationships between buyers and sellers. Topics addressed include the intercultural disposition and competence of marketing executives.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2001
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The role of brand personality in charitable giving: an assessment and validation
Article Abstract:
The impact of brand identity on nonprofit organizations is examined.
Publication Name: Journal of the Academy of Marketing Science
Subject: Business
ISSN: 0092-0703
Year: 2005
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