Computer maker keeps sharp watch on E-mail
Article Abstract:
An online ad-campaign is conducted by the Sharp Systems of America, to collect e-mail addresses to add to its online database for conveying periodic information and offers on its PC notebooks and monitors. The campaign is targeted on potential customers who want to purchase PCs and LCD monitors or have an affinity for PCs.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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Mobile club forms for teen readers
Article Abstract:
New York company Little, Brown has launched mobile marketing campaign to target teen girls with a cell phone text messaging program named "Kiss & Tell Mobile Club".
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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CPG ad spending will spike, not catch leaders
Article Abstract:
The forecast for expenditure on advertising for consumer packaged goods upto the year 2009 is presented.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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