From strategy to the bottom line
Article Abstract:
Guidelines for developing a direct marketing strategy that will reach the core requirements in business-to-business markets are discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Business-to-business market, Business to business market
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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When to use hype in copy
Article Abstract:
The importance and guidelines for using effective copy writing in online and direct marketing campaigns are discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
Copywriting, Advertising copy
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
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Use offline skills to ace online efforts
Article Abstract:
Guidelines for using direct marketing fundamentals as online marketing tools are presented.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: Methods, United States, Management, Direct marketing, Company business management, Internet marketing
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