NCDM focuses on the customer
Article Abstract:
The customer oriented strategies that can be used by marketing firms to enhance their performance, were discussed at the National Center for Database Marketing conference, held in Orlando from December 11-13.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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The 5 steps of the motivating sequence
Article Abstract:
A five-step model of the motivating sequence, for persuasive copy writing structure in direct marketing, is detailed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
User Contributions:
Comment about this article or add new information about this topic:
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