No Spam on red lobster's menu
Article Abstract:
The world's largest Seafood Restaurants, Red Lobster was intensifying its online marketing. It wanted to strengthen its relationship with customers and increase their level of interaction with their brand both inside and outside the restaurant environment.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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'Apprentice' builds Burger King traffic
Article Abstract:
Burger King Corp. experienced a hike in visits to its website because of the opening episode of the third season of "The Apprentice". The online marketing strategies of Burger King are discussed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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Burger king builds whopper of a database
Article Abstract:
The fast-food giant Burger King Corp. is one of the world's largest proprietary databases of pre-teens. The chain has almost 5 million Kids Club members.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
User Contributions:
Comment about this article or add new information about this topic:
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