The virtually infinite ROI of blogs
Article Abstract:
Blogs are Websites also used for online marketing purposes. The strategic use of blog as an effective direct marketing program in generating return on investment (ROI) is examined.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
Management dynamics, Management, Company business management, Return on investment, Rate of return
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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FirstStreet finds baby boomers, seniors on blogs
Article Abstract:
Direct marketing firm FirstStreet is targeting baby boomers using Internet blogs for marketing its products and services. The company sells its products through Technobrands Inc.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Marketing procedures, Advertising, Targets & Markets, Marketing industry, Baby boom generation market
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Blogging and bling bling
Article Abstract:
The usage of internet blogs for selling and marketing products is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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Comment about this article or add new information about this topic:
Subjects list: Methods, United States, Usage, Internet marketing, Weblogs, Blogs
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