Exchanges for ideas, or markets for hype?

Article Abstract:

The use of trade shows and exhibitions to showcase products and services have been regarded by some people as an ineffective marketing method, but there are ways managers of these events can improve their usefulness. For example, it is often appropriate to combine related activies in one area that take place at the same time because more visitors will be attracted.

Trade Shows & Conventions, Appreciation, Exhibitions, Trade shows

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Vienna: gateway to the EU and emerging markets

Article Abstract:

Vienna, Austria, which is situated in the hart of Europe on the Danube River, is an excellent entry point for companies seeking to tap into the markets of the European Union (EU) and the emerging economies of Eastern Europe. Austria, a member of the EU, has a robuist economy featuring high technology production.

Intnl Financial Transactions, High technology industry, Austria, International trade, International relations, European Union, Austrian foreign relations, Vienna, Austria

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Going for growth (Singapore packaging company, Central Page Group, branches into new markets)

Article Abstract:

Singapore's Central Package Group, or Cenpak, has followed its client base and is operating in countries where the cost of doing business is lower and the market potential is great. Cenpak has seven package manufacturing facilities in China, four in Malaysia and one in Indonesia.

International aspects, Packaging industry, Central Package Group

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