Greeting Cards: Market Segmentation
Article Abstract:
Market research information for the greeting card industry market segmentation is given. Retail sales statistics for Christmas, Birthday, everyday and spring are all outlined for 1998 and 2000. Also addressed are sales for Weddings/anniversary, Mother's Day, Easter, New Baby, Father's Day, Valentine's Day, get well, and Wedding congratulations categories.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
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Greeting Cards; Advertising and Promotion
Article Abstract:
Advertising and promotion research statistics and information for the Greeting Cards industry is given. Media advertising for 1996 through 200o is outlined as well as brief information regarding the statistics.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001
User Contributions:
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