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National newspapers

Article Abstract:

The United Kingdom market for national newspapers is expected to expand by 17% during 1996-2001 due to rising advertising revenues, the ageing population and brand innovation. The market grew 14% to 3.4 billion pounds sterling in 1996 from 1991. Copy sales fell 16% to 5.2 billion in 1996 from 1963, with sales of Sunday newspapers declining most dramatically. Young adults with children respresent the smallest section of readers. Circulation of the Daily Mail grew 19.2% during 1994-96.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 1997

Industry Overview, Statistics, Periodicals, Company sales and earnings, Newspaper circulation, English newspapers

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Regional Newspapers

Article Abstract:

Future forecasting trends for the regional newspaper industry in the United Kingdom are given. Consumer expenditure and advertising revenue for years 2001 to 2005 are outlined.

Publisher: Mintel International Group Ltd.
Publication Name: Market Intelligence
Subject: Economics
ISSN: 1366-6673
Year: 2001

United Kingdom, Market Research, Statistical Data Included, Research, Marketing

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Subjects list: United Kingdom, Newspapers, Newspaper publishing

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