Turning Hubble rubble into gold

Article Abstract:

Universities in the United States are increasingly turning to Web-based auction services such as eBay as a way of generating additional income. The universities are selling off old and unwanted pieces of equipment through the auction sites, generally generating far more money than if they were to sell the items through more traditional channels.

Financial management, Methods, Finance, Company financing, Educational fund raising, E-commerce

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Michael Moore's opposite number

Article Abstract:

A profile of the efforts of Evan Coyne Maloney, a documentary filmmaker whose aim is to expose how university campuses in the United States are being dominated by politically correct left-wingers. On his first film, Indoctrinate U, Maloney aims to show how the opinions of Republican students are being suppressed by university administrators.

Public affairs, Political activity, Political aspects, Portrayals, Works, Documentary films, Documentary movies, Indoctrinate U (Motion picture), Maloney, Evan Coyne

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The pomo recruiters get personal with hoops, webs and windows

Article Abstract:

An analysis of some of the techniques universities in the United States use to market themselves to prospective students. The majority of institutions in the US have outreach programs and all do their utmost to make sure that potential students, whom they regard as customers, feel wanted.

Marketing procedures, Targets & Markets, Target marketing

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