Power marketers say California dreamin.'

Article Abstract:

The largest electricity market in the United States will bring retail competition to California on January 1, 1998. An independent system operator (ISO) will control transmission, while a power exchange (PX) will provide a spot market for energy sales. There are concerns that the ISO and PX will not be ready on time. The new entities may also become too bureaucratic, thereby inhibiting competition.

California, Laws, regulations and rules

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Power packaging: what do users want? What will suppliers offer?

Article Abstract:

The opinions of various electric power consumers and power providers on the kinds of power packages which will be offered in a deregulated market are presented. These include Circle K Co. which prefers electronic billing and Arizona Assn. of Industries which considers price to be an important factor.

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Power marketing at the crossroads: what will it take to survive?

Article Abstract:

Electric power marketers need to adopt new marketing and management strategies to cope with the changes brought about by the deregulation of the electric power industry. Only through this approach can power marketers survive in a highly competitive electricity market.

Electric services, Cover Story, Public utilities, Deregulation

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