Reborn Rockwell rolls toward 2000
Article Abstract:
Rockwell International is divesting its aerospace business to Boeing and will concentrate on commercial electronics. Plans call for double-digit growth rates and a goal of $15 billion in annual revenue by 2000. The Semiconductor Systems unit is expected to grow the fastest with a projected compounded annual growth rate of 23% to 2000. Around 70% of its long-term production is expected to be produced in-house. The companies' automation, automotive, avionics, and communications products sectors are expected to experience slower short-term growth. Rockwell has acquired some companies such as Brooktree, and could continue to grow via acquisitions due to its plentiful cash reserves and borrowing power. The company has added foundry capacity, particularly in the Colorado Springs area, and continues planning for further growth. A number of new products for the consumer market are in the offing.
Publication Name: Electronic Business Today
Subject: Electronics and electrical industries
ISSN: 1085-8288
Year: 1996
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Flash faces possible shortfall
Article Abstract:
Demand for flash memory chips is threatening to outpace production, which may lead to shortages in late 1997. While the DRAM market is still experiencing low prices and excess supplies, flash demand is growing with the cellular and network equipment industries. Flash shipments are expected to increase to 463 million in 1997; industry revenues are expected to top $10 billion by 2000. The major flash chip suppliers are two sets of partners: Intel and Sharp Electronics, then AMD and Fujitsu Microelectronics. Digital cameras are expected to generate significant demand for flash cards; their mass production is expected to begin in late 1997. Increasing usage of multifunction cards in portable computers is also expected to boost the flash market. Companies with extensive fab facilities may divert production to flash chips in order to match increases in demand.
Publication Name: Electronic Business Today
Subject: Electronics and electrical industries
ISSN: 1085-8288
Year: 1997
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Life on the bleeding edge
Article Abstract:
Proxima has adopted Texas Instruments' (TI) Digital Light Processing (DLP) technology to differentiate its Model 4100 desktop projection system from its competitors. At the root of DLP is the digital mirror device (DMD), a reflective, instead of a transmissive, optical system which makes displays brighter for a given wattage bulb. DMD is also the first commercial data-projection technology that offers 800 x 600 pixel SVGA resolution. Proxima also chose it because the technology is US-based, a significant consideration since Japanese LCD vendors prioritize their own companies before selling parts to US companies. The Proxima/TI joint development process experienced technical problems, however, and Model 4100's shipment was delayed for six months. The projection system was finally released in May 1996 but not before competing products hit the market.
Publication Name: Electronic Business Today
Subject: Electronics and electrical industries
ISSN: 1085-8288
Year: 1997
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