Stuff happens

Article Abstract:

Having product or service failures is common, and a good retailer is able to quickly and satisfactorily resolve complaints from patrons. Customers loyalty increases if the management is able to efficiently and promptly respond to objections. Good practices in customer service as exemplified by The Sharper Image, Johnson & Johnson's and Coca-Cola, are discussed.

Radio, Television, & Computer Stores, Radio, TV, Music, Electronics Stores, Personal narratives, Consumer complaints, Consumer electronics stores

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Creative retailing

Article Abstract:

Attracting customers who are switched off to media messages is one of the biggest challenges for retailers. But by innovating, spending time and thought, retailers can come up with creative methods of appealing to the customer. Few such ideas are detailed.

Retail Trade, Innovations, Retail industry, Consumers, Retailers (Persons)

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Selling time

Article Abstract:

Strategies for selling lifestyle products are presented.

Luxuries

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