Small business survives
Article Abstract:
The survival and growth of small retailers and entrepreneurs in the consumer electronics industry is discussed.
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2005
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Guerilla retailing: targeting the right customer
Article Abstract:
The methods of moulding marketing strategies to suit the needs of various customers are described.
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2007
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