Getting your message across
Article Abstract:
Chemical engineers should know to get the right marketing message to the right audience to affect their buying decisions in their favor. Technical marketing communications is very powerful in the world of consumer marketing. A short course on the basics of marketing communications is presented.
Publication Name: Chemical Engineering Progress
Subject: Engineering and manufacturing industries
ISSN: 0360-7275
Year: 2004
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$100-million plant is first to produce propanediol from corn sugar
Article Abstract:
Fertilizer manufacturing giant DuPont has developed propandediol from corn sugar at its $100million facility in Loudon. This will be used as alternate energy resources.
Publication Name: Chemical Engineering Progress
Subject: Engineering and manufacturing industries
ISSN: 0360-7275
Year: 2007
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