A distorted reality?
Article Abstract:
The Napa Valley Wine Auction, the largest and most glamorous wine auction in the world, raises millions annually for great causes, benefiting Napa Valley health care, youth and farm worker's housing programs. According to one of the vintner, the auction is all about image and marketing wine as a luxury item
Publication Name: The Wine Spectator
Subject: Food and beverage industries
ISSN: 0193-497X
Year: 2003
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Environmental studies
Article Abstract:
James Laube in his research on drinking wines on location found that, atmosphere to a great extent is related to wine satisfaction. He states that the environment in which one drinks wine may be the biggest single factor influencing the evaluation of any given wine.
Publication Name: The Wine Spectator
Subject: Food and beverage industries
ISSN: 0193-497X
Year: 2004
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Blind vision
Article Abstract:
The efficacy of blind tasting in providing an objective and honest evaluation of wines is discussed.
Publication Name: The Wine Spectator
Subject: Food and beverage industries
ISSN: 0193-497X
Year: 2007
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