High-octane Online Marketing: a new tool retrieves lawyers' litigation records
Article Abstract:
A brand new marketing research tool called the Thomson Legal Record appeals to the risk-averse nature of clients such as corporate executives and general counsel. The service provides an attorneys' recent-reported cases, a detailed professional profile, background on litigation experience and practice areas, and links to the attorneyEs web site and published works.
Publication Name: Law Office Computing
Subject: Law
ISSN: 1055-128X
Year: 2004
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Driving web traffic: FindLaw's four strategies for using the Web effectively
Article Abstract:
FindLaw has developed Web sites for 8000 law firms, including national as well as local firms. FindLaw's success' four components: a meaningful design, communication is key, driving traffic to the site, systematic management are described.
Publication Name: Law Office Computing
Subject: Law
ISSN: 1055-128X
Year: 2003
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Google yourself
Article Abstract:
Google is the most popular Internet search method, with an estimated 200 million searches logged daily. Many people use the web to find phone numbers and addresses, so it is a notable absence to be missing on the web.
Publication Name: Law Office Computing
Subject: Law
ISSN: 1055-128X
Year: 2004
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