New States man
Article Abstract:
Dr Helmut Thoma, Managing Director of RTL Television, the top commercial broadcaster in Germany, is keen to copy the American style of television network management. He believes American programming is necessary for new channels such as RTL to survive. RTL has a programming budget of $650 million a year, with much of this spent on making German versions of foreign programmes. Dutch, Australian, British and American writers are brought in to re-write the shows for the German market, with Thoma believing Germany lacks writing talent, particularly for humourous shows.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 1995
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Chinese puzzle
Article Abstract:
China ought to be a potentially promising television market, but so far, up to 1995, has disappointed distributors and programme producers from the West. Jim McNamara, ex-President of New World Television, believes that the consumer market in China needs to improve for television to expand in the country, and that there is a direct relationship between the television market, the consumer market and advertising.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 1995
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US screenings out of this world
Article Abstract:
UK buyers will attend the May Screenings in Los Angeles, where the networks reveal their new schedules to advertisers and agencies. Around 40 new shows are on offer from the major six networks, including CBS, ABC, NBC and Fox. Steven Bocho's Murder One is to return, and new dramas following in the footsteps of ER from Warner Bros.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 1996
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