Soap swap will strengthen ITV1 weeknight share
Article Abstract:
ITV1 ushered in a revamped program schedule for 2008, the biggest surprise of which is the removal of soap operas from Sunday night. In 2007, the channel's primetime Sunday night audience share is down to 28%, compared with 31% in 2006. How ITV1's new strategy will affect its ratings, as well as the ratings of other TV shows, is discussed.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2008
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ITV1 to clear decks for football games
Article Abstract:
Television broadcasting giant ITV1 is planning to block 2hrs of schedule for airing upcoming FA Cup. Complete details in this context are presented.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2007
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Disturbance of the piece
Article Abstract:
ITV1 channels' drama series "Marian, Again", failed to mark an impression on the audience in the climax of the show.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2005
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