The television divisions
Article Abstract:
Research conducted by Rachel Addley and Tim Ewington shows that of the 27% of homes with digital television, viewers in their twenties and younger appreciate the wide range of programming available, and older adults like specialized programming such as comedies and history programs. Further demographic information on various programming is presented.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2001
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The blight side of life
Article Abstract:
This report discusses how American television scripts focus on the rich, neglecting the working-class. Though there are 36 million people living below the poverty line in the U.S., constituting 12.5% of its population, there are hardly any shows on them, except an odd one like Rosanne.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004
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Goodbye mainstream, hello niche programming
Article Abstract:
With more choices, television audiences have become less willing to compromise, slowly making homogenous, mainstream television a thing of the past.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2000
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