When media collide ...
Article Abstract:
The course that television broadcasting industry will take as broadband distribution increases its market share is discussed. The implications of the new technology for television broadcasting companies like BBC2 and other brands that have developed a rapport with audience over the years are also discussed.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2005
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The jargon juggernaut
Article Abstract:
Importance of using lucid language that viewers understand is emphasized. People from television broadcasting industry seem to have developed a separate language, which distinguishes them from others but also makes them incomprehensible to the viewers.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2006
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Who is new media kidding?
Article Abstract:
The impact of virtual world and internet on the market of children television programs is analyzed.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2007
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