Grand makeover: a nonprofit organization's ID system gets a face-lift
Article Abstract:
Creating a logo for an organization such as Habitat for Humanity International presents an unusual challenge. The ecumenical Christan group builds houses for people in need. Its mission statement proposes work in common with God and people everywhere to develop communities 'in which people can live and grow into all that God intended.' Habitat for Humanity's logo represents the group on business cards, letterheads and envelopes; on factsheets; and on newsletters. Three designers experienced in working with nonprofit organizations participate in the logo's Grand Makeover, developing three approaches and three different designs. The first, Janet M. Andrews, is creative director for Big Brothers Big Sisters of America (BB/BSA). The second, Russ Haan, founded Phoenix- and Atlanta-based After Hours Creative. Finally, Sandra Kelch, is the founder of San Francisco-based Third Space Design.
Publication Name: Publish
Subject: Publishing industry
ISSN: 0897-6007
Year: 1996
User Contributions:
Comment about this article or add new information about this topic:
The burden of proof
Article Abstract:
Publishers are finding digital contract proofs to be faster and more efficient, as well as cheaper and more environmentally friendly than analog, film-based products. They also facilitate flexible workflows and provide remote proofing capabilities. Digital proofs are also an essential element in new platesetter devices that bypass the use of film in the printing process and burn images directly onto plates. Technologies, such as digital halftones, dye-sublimation and inkjet contact proofs, have made great improvements, although they have not yet reached perfection. Users of digital contract proofing claim they provide the consistent and accurate color needed to satisfy their clients without the use of film. Affordable contract proofing systems do not display halftone dots and digital proofs do not show the quality of the final film.
Publication Name: Publish
Subject: Publishing industry
ISSN: 0897-6007
Year: 1995
User Contributions:
Comment about this article or add new information about this topic:
Designs that bear repeating
Article Abstract:
Bruce Bradbury creates wallpaper designs from the desktop, and his designs have appeared on gambling riverboat casinos to movie sets. His company, Bradbury & Bradbury, has created 120 paper designs from 19th and 20th century styles. The computer-generated wallpaper designs are created mostly on Adobe Illustrator and FreeHand 3.0, though Adobe Photoshop and Fractal Design Painter are also heavily used. Once the design is created, its pattern is silk-screened on paper that can feature up to 17 colors. Many of the patterns are layers of complexity piled up onto one another, where a specific pattern motif is repeated. Bradbury says his craft is not dependent on computers, but computers serve as a tool for his craftsmanship.
Publication Name: Publish
Subject: Publishing industry
ISSN: 0897-6007
Year: 1995
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: Being there: remote networking. Presentation Technologies Image Maker. Studio audience
- Abstracts: Raymond Loewy: the fine art of self-promotion. Saving grace
- Abstracts: CERN Document Server: document management system for Grey Literature in a networked environment. Fifty years of experience in making Grey Literature available: matching the expectations of the particle physics community
- Abstracts: Vladan Srdic: "Controllable Accidents". Art Paul: "Trusting art". Michael Gericke: "Building language"
- Abstracts: Heidelberg-Lino users unite. Street wise: the California State Automobile Association breaks new ground with its digitally created maps