There at the New Yorker

Article Abstract:

The New Yorker magazine is switching over to electronic publishing and is using the Apple Macintosh system for complete magazine production. The magazine hired Pamela Older to help introduce desktop computers into a working environment in which few people had computer experience. Older had to consider how she could best retain the low-tech feel of the New Yorker, keep costs low, find an easy-to-use system, and maintain the congenial office environment. She chose the Macintosh for its user-friendliness, its ability to work on text and graphics, and the fact that inevitable software and hardware updates would be flexible on the Mac, which may not have been the case with a proprietary system. Pagemaker 4.0 was selected over QuarkXPress 3.0 because it is easier to use, and mimicked the magazine's typeface and spacing most closely. The magazine uses Mac IIci and IIfx machines, Ethernet networking, and is implementing the Mac environment in slow stages.

Electronic computers, Periodicals, Management, Automation, System Selection, Equipment Acquisition, Training, Electronic Publishing Industry, Case Study, New Yorker Magazine Inc.

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Newsbeat: Illustrator's new text, art tools

Article Abstract:

Adobe Illustrator 3.0, $595, is for the Apple Computer Macintosh. Expanded or new features include single-page layout; automatic kerning; ability to mix type styles, sizes, and colors; and presentation graphics abilities. Company officials say Illustrator 3.0 is the only graphics tool for the Macintosh that can create presentation graphics. The program also permits the user to enter and edit text directly in an Illustrator file and to put the text on a curved path and automatically wrap it around a graphic. Data can be entered directly which the program then uses to generate its own graphs or charts; data also can be imported from Microsoft Excel. The program also permits 360 degree rotation of a portion of text or graphic. Current users of Illustrator 88 can purchase an upgrade for $99 until Dec 31, 1990 and for $149 after that date.

Prepackaged software, Software, Product information, Product introduction, Adobe Systems Inc., Graphics software, Presentation graphics software, Computer graphics, New Product, Apple Macintosh (680X0-based system), Illustrator 3.0 (Computer graphics software)

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